We want to help put your day's performance into context. Takeaway are smart insights detected by patterns in the day from the day. These might include such information as your top outside referrer, the top search or social page and how today's best compares to previous days.
You can get a full list of great Takeaways for each portion of the report: Content, Sections, Authors, and the site wide Summary.
Missed Opportunities will show you when you could have taken that piece of content a little but further. Usually that means that most readers didn't click on to additional pieces of content. Remember that encouraging recirculation is one of your best tactics to drive up visitor loyalty.